Design and implementation of a new content factory, a strategic initiative aimed at acquiring, educating, and retaining subscribers across multiple international markets. The scope of the project includes three main differentiated content streams, each designed to address specific audiences and objectives:
> On one hand, a series of one-minute educational video capsules, conceived for the agile dissemination of key cybersecurity concepts.
> On the other hand, academic training content for executive profiles, consisting of 4–6 minute pieces focused on strategic decision-making in complex digital environments.
All these contents will support both new user acquisition goals and the improvement of retention within the existing subscriber base. To enable this, Oysters AI has carried out a targeted update of the creative frameworks and developed a proprietary AI-based architecture, designed to efficiently and cost-effectively scale content production across 12 different languages.