Throughout his professional career, Felipe has gained extensive knowledge in business and brand innovation in different markets and industries. He has consistently shown his ability to drive significant growth for the organizations he has worked with.

As a perceptive leader, Felipe excels in bringing together diverse teams, setting a commendable example, and using emotional intelligence to create a vibrant work environment. Having served as the former CEO of Saatchi & Saatchi, and Member of the European Board, he successfully led various pan-regional projects, delivering great results for brands such of P&G, Toyota, VISA, Häagen Dazs or Coca-Cola.

Felipe has an open mindset and constantly seeks new endeavors. His professional pursuits reflect this attitude: from expanding Bates’ business in Latin América from Miami offices to leading the establishment of a new innovative and creative business unit at Google, focusing on large advertising agencies and enhancing revenue from key clients.

He also ventured into a new initiative at DDB with his family in New York and later took charge of launching a Canadian SaaS leading platform, Casting Workbook, for the casting sector and talent agencies in Spanish-speaking countries. These are just a few examples of the challenges he has faced.

Felipe enjoys providing strategic insights and delivering exceptional results to clients. He is also skilled at using technology and content strategy to enhance brand’s marketing in the ever-changing media landscape.

On a personal level, Felipe is a sports enthusiast who has completed 8 marathons in various cities across Europe and America, as well as several half marathons. He has successfully secured donations from sponsors to support the ‘Fundación Deporte y Desafío’ NGO in creating sports programs that promote the social integration of children with disabilities. He considers sports as an excellent means to maintain physical fitness, unwind, and achieve mental clarity.

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